The Team Community building system developed by co founders Orrin Woodward and Chris Brady is one of those intersectional innovations. It differs and is similar to Networking in many ways. Networking is defined as word of mouth marketing. Most everyone would agree that a business expands the fastest from word of mouth referrals. Although advertising is helpful, there is nothing like a personal recommendation. Why did you choose your doctor or your mechanic? Most would answer that it was word of mouth. Building a community goes farther than word of mouth marketing in that it develops an association with a set of practices and beliefs. That community can also expand its membership by attracting people who have similar values.
It takes leadership and systems to be an effective and sustainable community builder. The Team has become known as the bench - mark for community building. This should not surprise anyone since Orrin and Chris, two of the top 15 of the world’s rated leadership gurus have pioneered the Team Leadership development system. Over a period of years, the method to build a community using the Team leadership system has been power player. Power Player is a systematic way to build a community. It allows for an apprenticeship which gives a student of community building time to learn, develop competency and ultimately duplication. Power Player breaks down each community you build into teams. Those teams learn to work together for the development of that particular community.
A system is an orderly way of doing things. It also allows for a process, which gives indicators on how to improve to develop “best practices”.
- Everyone does things the same way.
- Each step is determined - the best way.
- Objective is to perform with “0” variation.
- Task becomes baseline for continued improvement.
Leadership is a more complex subject since it’s the personal attributes that give a leader influence. In Orrin and Chris’s best selling ‘Launching a Leadership Revolution’, they talk abou the Tri – Lateral Leadership Ledger. They describe three categories that the leader is always developing which include character, task, and relationships. Through personal development we increase our influence. We become someone worth following.
Overall, a power player demonstrates mastering the basics of systems and leadership. A big indicator of a master community builder is one who not only masters power player but develops multiple power players in each one of the their teams.
In essence, it’s not how many or how fast you can sign them up which has been associated with the concept of ‘Networking’. It’s developing yourself and others using leadership skills in a systematic way to enhance a person via personal development. This leads me to encourage you to join the LIFE leadership and personal development business powered by the Team community building system. God Bless, George Guzzardo
